Online marketing is changing the way businesses market themselves—and that includes dental practices. Today, prospective patients want to see more than the website. They also want to see the doctor and staff that they will interact with.
In this video, Janice Hurley, Dentistry’s Image Expert, explains the role that videos play in your marketing. From using professional videos on your website to shorter, more informal videos on Facebook, video marketing allows practices to connect more with people than images alone.
Has your practice embraced the use of videos in your marketing plan?